We’re used to seeing Maura Higgins in dramatic ensembles, baring it all on the red carpet, but for the TIME100 Creators Event, she played it a little safer than usual.
The Longford lady opted for a modern black evening gown that combines minimalist tailoring with sculptural volume.
The sleeveless dress boasts a high boat neckline, and its bodice is fitted through the torso with seaming that accentuates Maura’s waist.
The figure-hugging bodice transitions into a dramatic bubble skirt, creating a voluminous, sculptural silhouette.
Much like a mullet, it’s a business in the front, party in the back moment, as the dress boasts large, symmetrical side cutouts at the waist that expose the sides of her torso.
The dress is connected by a thin horizontal strap across the back.
The mermaid-inspired gown is very couture; accompanied by Maura’s presence, it was a real knockout on the red carpet.
Alix Earle, who recently rubbed shoulders with Maura’s bestie, Molly-Mae Hague, was also at the event, but her look was a little less modest than Maura’s.
Alix opted for a fully sheer lace dress, with a high mock neck, layered over black high-waisted briefs. Over top, she wore a cream-coloured, military-inspired blazer with strong, padded shoulders.
Pic: Getty Images
Earlier this month, Maura was named alongside some of the world’s biggest social media stars on TIME’s renowned TIME100 Creators list for 2026.
The annual list recognises creators across entertainment, fashion, food, sport, education and beyond.
Pic: Getty Images
Boasting over four million followers on Instagram, Maura joined a star-studded lineup which included influencer Alix, gymnast Olivia ‘Livvy’ Dunne, entrepreneur Alex Cooper, and chef Tini Younger.
Paying homage to Maura’s rise to stardom, TIME said: ‘Not everyone who makes it onto reality TV possesses an ability to achieve celebrity status, but Maura Higgins has crossed that Rubicon.’
