More and more Irish children are falling under the spell of 'kidfluencers', the kids of Youtube who are having a growing role on their viewing habits.

From playing video games to unboxing toys, these child stars of the Internet already have a huge following - but at what cost to our children?!

Stella O'Malley is a leading psychotherapist and author, and she spoke to Damien Tiernan this morning (Thursday) on Deise Today....