Metalman Brewing's Pale Ale is being stocked in Aldi from today for a limited time.
In August the discount retailer offered small and medium suppliers a chance to get stocked on their shelves for Christmas as part of their 'Grow' programme .
The Waterford brewers applied successfully and will see their product on shelves in 144 stores from today.
Quick reminder to all the Deise exiles around the country (and any Limerick heads or neutrals for that matter!), you can cheer on with lads in the Munster final this afternoon with our Pale Ale, available from @Aldi_Ireland stores from today! Hon the Deise!
— Metalman Brewing (@metalmanbrewing) November 15, 2020
Grainne Walsh from the Metalman Brewing Company says they're delighted especially since the pandemic has impacted the draft side of the business.
"We've been hardly badly hit by Covid as we would have had a lot of draft business. So all of our pub customers would have been closed for a lot of the year already and it's very challenging.
"We're feeling the knock-on effects of that as well so we're trying to work on our can sales and work with our retailers."