Fans knew it was coming for some time, but after a few weeks of GAA GO in our sitting rooms, tensions have reached a peak.
Some are frustrated by the accessibility of the platform, while others feel it does not help to "promote the game" and the element of pay-per-view sport has not landed well with GAA or casual sports fans.
Nigel Kelly was joined by Brian Flannery and Tomás McCarthy to tease it out, and to see if there is any happy medium.