Vero Moda has opened a store in Waterford City today.
The Danish retailer already has kid's store 'Name It' in City Square Shopping Centre.
Shoppers can avail of a 20% discount on all stock today as part of its grand opening.
View this post on InstagramAdvertisement
Marketing Manager for Vero Moda Alanna Plenkkenpol explain's why they chose Waterford.
"We had such a good reaction when we opened our kid's store last year that when a unit opened in Waterford we were only dying to get in.
"All week while we were preparing to open, we've had people looking through the shutters so we think there's going to be a great reaction in Waterford."
For people that might not be familiar with the brand, Alanna explains what you can find instore.
"We have plenty of high-quality, on-trend clothing for women of all ages.
"We have loads of high-quality outerwear, we've got knits, we have jeans - so there's something for everyone there."